Archives: Google Analytics

Pay Per Click Companies | Should You or Should You Not?

December 3, 2015

Understanding Google AdWords Pay per click companies are there to make your life easier.  Google AdWords is a type of pay-per-click advertising that allows businesses to publicize their products/services through Google’s search engine and its affiliate sites.  This is done with the use of text ads that users search with keywords related to your business.  […]

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Yahoo Video Content: A Way to Boost Social Media Presence?

April 27, 2011

Yahoo are continuing their revival with a focus on video content and social media with the purchase of IntoNow. You might also be interested in the following related posts: Social Media Presence ‘Can Improve Link Building’ Social Media Used as a ‘Vent’ for Consumers Twitter Leading the Social Media Pack in Video Marketing

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How To Quickly Visualise Keywords for SEO, PPC and Website Optimisation

Many people will be faced with a list of keywords and not know how to work out which ones will mean the most to them. We often have this situation when working on the SEO of a site or PPC account for a client, so we have come up with a quick way to see […]

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Four Design Principles for Your Website Design

With millions of websites on the internet offering us a wealth of information on all subject matters, how do you make yours stand out and capture the attention of visitors? The answer is layout and design. To make content easy to read and more attractive, there are four principles you should apply to all types […]

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Google Ad Extensions – Prove They Work (or Not!)

April 25, 2011

Ad extensions are a key competitive advantage to advertising on Google AdWords, giving your paid ads that little bit more information to searchers to encourage a click. If you are not using Ad Extensions and not aware of what is available to you then take a look at AdWords ad extensions tab. Up until recently […]

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Hints and Tips on Using TweetDeck

April 22, 2011

According to a report by FT.com this week, the free browser TweetDeck now accounts for 10 precent of all messages posted on Twitter and is the most popular way to post tweets after Twitter’s own site. With this in mind, I thought it might be useful give a quick overview of TweetDeck and answer a […]

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Is Your Website Hurting Your Link Strategy

Your website is central to your online presence; it is the most important element in converting visitors to customers. You can have a great link strategy to improve rankings and increase the numbers of visitors to the site; but this can seem like hard work for nothing if they don’t engage with your website. A […]

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A Growing Number of Businesses Are Using Digital Marketing Services

Econsultancy survey reveals that contracting out digital marking services is proving to be a popular trend for businesses all over the world. You might also be interested in the following related posts: Business Language Trainers Appoint Digital Marketing Agency Impact Media Howdens Joinery Co. Appoint Digital Marketing Agency Impact Media Digital Marketing ‘In Good Health’

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Why You Should Use Rich Snippets

What are Rich Snippets? Rich Snippets are a way of providing additional information about the type of content that is on a web page to Google. Google then use this information to enhance the snippet which is created for your web page within the search engine results page. Rich Snippets can be created for reviews, […]

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Authority Citation Sites To Improve Your Google Places Profile

As part of my Local SEO blogs I have covered optimising your site, creating your Google Places profile, the importance of gaining reviews, how to respond to bad reviews and the benefits of creating a well maintained blog to accompany your local campaign. But what else should you be doing to help improve your local […]

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