Archives: Google: SEO

Google Confirms Algorithm Update Is about Relevance, Not Quality

May 10, 2018

Google Confirms Algorithm Update Is about Relevance, Not Quality Google’s John Mueller revealed that the algorithm update from March 7th had less to do about targeting low quality sites, and more about content relevance. During a Google Webmaster Hangout on April 6th, Mueller was asked about what happens to websites that were hit by the […]

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Your site ranking is about to shoot up – Learn these advanced SEO techniques

September 4, 2015

SEO has become a strategic area of marketing and a sophisticated discipline to acquire new customers. Organic search is a way for brands to showcase products and services in front of the target customer, and also a medium to drive traffic and revenue for diverse industries. In order to achieve the coveted first page rankings, […]

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SEO – The Changing Strategies & What Lies Ahead!

February 28, 2014

The SEO industry has witnessed some of the major algorithm updates form Google in 2013, including the Hummingbird update. But what does it mean for websites  and what are the likely SEO strategies going to be used  post hummingbird update? This article will provide a glimpse into where SEO is heading. Importance of Content Marketing […]

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5 Reasons Why Your Reconsideration Request May Fail

February 20, 2014

Have you been hit by the unnatural link penalty by Google? If yes, then most probably you have used the disavow tool, in hope to get the penalty lifted by sending a reconsideration request, after disavowing all the unnatural links. But will your reconsideration request work? Here are some of the common reasons why your […]

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7 Small Business SEO Tips to Avoid Google Penalties

February 7, 2014

7 Small Business SEO Tips SEO is something that has been giving nightmares to website owners & search engine marketers around the world. But, by making sure that you have the basics right, it shouldn’t be as difficult as it seems.  Here are some of the best Small Business SEO Tips to Avoid Google Penalties. Top […]

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Evolution of Google Search Algorithm to the Hummingbird Update

October 23, 2013

Back in 1990’s, searching online was a hefty task not just because you had poor bulky giant personal computers and dial up connection painfully slow, but because of the absence of an effective search tool. Ever since its inception in 1998, Google has made significant changes in the way people browse the internet and search […]

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The Importance of Internet Visibility for a business

May 6, 2013

According to Global finance magazine, it was estimated that there were about 2.3 billion people with access to internet by the year 2011. Definitely, that figure has grown considerably. What does this tell you? It means that having an online presence for your business is no longer an option if you want to remain relevant […]

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3 SEO Tasks Small Businesses Must Do Every Month

February 20, 2013

Every business needs to consistently work, analyze and update their SEO strategies every month for best results. The following 3 areas need to be given due attention in every campaign. Keyword Research If small businesses aspire to make a space for themselves amongst the huge competition online, they need to have a good idea on […]

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Positive Impacts of Google Penguin Update

July 23, 2012

For those who haven’t noticed, Google recently launched an update to their algorithm known as Penguin. While a lot of users are worried about the falling search engine rankings for their websites, Penguin update offers more protection for genuine content and white hat SEO strategies. Some of the important effects of the Penguin update are: […]

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Google Panda vs. Duplicate Content

July 5, 2012

The greatest challenge faced by any website or blog is the quality of the content published in it. Creating genuine and high quality content takes a lot of time after researching and editing. So the most obvious option followed by website owners is to buy content from external professional sources. This may include PR writing […]

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