Twitter is going to test an automated system that allows clients to schedule their ads. Currently advertisers have to talk to a person in order to receive the promoted tweet in the stream. But the new offer allows clients to make ads and change them easily. But for Twitter users it could be a huge distraction. Twitter introduced a system where you can insert your ad and for those people who do not follow lot of people an influx of promoted Tweets are very good. For Twitter it is really a great step forward into the online market. For marketers it is even bigger. Automation provides flexibility and ease of use.
Twitter increases Auto Ads for big clients
Twitter is catching big time advertisers and they allow them to advertise and publish ads in large number directly into the internet micro blogging. The Company provides an application program interface (API) which enables advertising agencies and companies to deliver large quantities of ads in Twitter. This can boost Twitter’s advertising business to large marketing companies that rely mainly upon software to deliver changing ads on websites such as Google and Facebook.
This increases the opportunity for advertisers in participating in the right place. Twitter has become the most popular internet social networking website. It has got about more than 200 million accounts. It has put in great effort in advertising and its main competitor is Facebook. It is also expected to make a revenue of 4 billion $ this coming year.
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