Social search is a type of web search method which finds the significance of search results by taking into account the contribution and interactions of users. Some of the marketers say that social search is replacing old search methods and SEO is almost dead mainly because of it.
Social search and social media alone can’t do any miracle in marketing needs. They are just a tool in the different internet marketing tools which are available with SEO professionals. SEO and social media marketing can together be entangled to create an online presence for companies.
Social media and SEO works together and we can have a look at three examples here:
- 1. Natural Links can be generated through social promotion of content:
Your contents can be published and promoted it on Twitter. By doing this way your can make your network to check all content and also pass links through network in Tweets. When contents are shared more, search engine finds it better.
- 2. Social networks create more traffic:
To drive traffic to your company blog, snippets can be posted to your wall of Facebook and also LinkedIn groups. Those people who are visiting your profile moves onto your blog page after reading the first paragraph put in your wall. This is the best method to convert a visitor.
- 3. Online brand presence can be increased through social networking:
Your favorite company name can be searched by its name. Their company name must be ranked one in SERP along with popular inner pages on first page. If these companies are active in social media, their LinkedIn profile and Facebook page will also add to the results. This can definitely increase company’s online brand presence.
Social media and SEO are two disciplines which are very closely related and when these two areas are combined, you can create a powerful online marketing plan.
Our Social Media Marketing Services are capable of bringing out the best results within a short time period.