Social Media Marketing had been growing enormously in the recent years. As social networking sites are coming up with innovative features, companies are focusing more on marketing using these social networking sites.
Predicted Growth in 2013
Social networking sites are expected to register a huge increase in their advertisement revenue in coming yeras. They are also expected to maintain more transparency while doing business by monitoring every detail. Various content management websites will focus more upon pay-per-view service than an ad-supported business. The content related stuffs will be more of subscription based.
More Time to Social Media
The massive number of people watching television for news and general entertainment is likely to switch to social media due to it’s easy access. Social media works both as a news media as well as an entertainment channel with various apps and services.
More Interactive and Result-Oriented
Social media can link directly to its customers unlike any other mass media. A company can create an online community where it can interact with it’s potential customers and take their feedback. This is an useful tool to improve the service and attract more users. Innovative marketing campaigns and strategies will enhance your business opportunities online.
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