Industry News

Integrate Tweets with Display Advertising on Google AdWords

April 7, 2011

Integrating Tweets into your display advertising is an excellent way to run promotions that change regularly. You can Tweet your message instead of creating a new creative. As the social media platform continues to evolve we are seeing further integration between ‘social’ and other forms of online advertising. A great way to grow your Twitter […]

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The Benefits of Targeted Display Advertising

March 25, 2011

Display advertising can be a great way to grow a brand and increase conversions. Superior technologies enable campaigns to target the user instead of the website. In comparison to Google AdWords (search network) advertisers are often sceptical over the ROI of a display advertising campaign. However, done with the right network, you can stream adverts […]

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