Industry News

Google Ad Extensions – Prove They Work (or Not!)

April 25, 2011

Ad extensions are a key competitive advantage to advertising on Google AdWords, giving your paid ads that little bit more information to searchers to encourage a click. If you are not using Ad Extensions and not aware of what is available to you then take a look at AdWords ad extensions tab. Up until recently […]

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Will Traffic Management Compromise Web Neutrality?

April 21, 2011

The man credited with the idea of the World Wide Web, Sir Tim Berners-Lee has spoken about web neutrality, traffic management and regulation. We take a look at the issue and what Sir Tim has to say about it. You might also be interested in the following related posts: The Importance of Online Brand Reputation […]

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Why Political Campaigns Should Embrace Social Media

April 19, 2011

From Obama to Brown – we take a look at how social media has been used in politics and how effective it is. You might also be interested in the following related posts: Social Media Marketing: Is It Worth It? Could Social Media Cure Voter Apathy? Will Social Media Help or Hinder the UK General […]

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