Industry News

Peer39 And MediaMath Eye Page Content

May 5, 2011

Many advertisers have focused on buying audiences during the past year mainly because the industry lacked a better way to manage and target ads to consumers based on Web site page content and semantic analysis. A partnership between MediaMath and Peer39 announced earlier this week could change that.

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Facebook Open Graph- How it works?

May 2, 2011

You might have heard something about Facebook Open Graph. Most of the people think that it is some kind of trick played by Facebook to improve their overall presence in the web. But this undoubtedly provides a lot of opportunity to many of the business who have suffered on the web. Open Graph allows the […]

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Hints and Tips on Using TweetDeck

April 22, 2011

According to a report by FT.com this week, the free browser TweetDeck now accounts for 10 precent of all messages posted on Twitter and is the most popular way to post tweets after Twitter’s own site. With this in mind, I thought it might be useful give a quick overview of TweetDeck and answer a […]

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Why You Should Use Rich Snippets

What are Rich Snippets? Rich Snippets are a way of providing additional information about the type of content that is on a web page to Google. Google then use this information to enhance the snippet which is created for your web page within the search engine results page. Rich Snippets can be created for reviews, […]

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